For years, social media has been the go-to place for artists, educators, and creators to connect with their audience. Platforms like Facebook, Instagram, and YouTube have allowed us to share our work, build communities, and even generate income. But recently, many creators—including myself—have started shifting towards platforms like Patreon. Why? Because social media is changing, and unfortunately, it’s making it harder for creators to reach the people who genuinely care about their work.
The Challenge with Social Media Today
If you’ve been following creators for a while, you’ve probably noticed a shift. Your feed is no longer filled with the artists, educators, and creatives you intentionally followed. Instead, it's flooded with recommended posts, advertisements, and viral content that the platform thinks will keep you engaged the longest.
Many creators have been feeling the effects of this algorithm shift. Posts that used to reach thousands of engaged followers now barely make it to a fraction of them. For artists and educators, this is incredibly frustrating. We spend hours creating valuable content, only for it to disappear into the void unless we constantly “play the game” of trends, clickbait, and daily posts.
Why Patreon?
Patreon offers something different—a direct line between creators and their most engaged supporters. Instead of relying on an unpredictable algorithm, Patreon allows fans to subscribe and access exclusive content, knowing they won’t miss out. Here’s why so many of us are making the move:
We Own Our Audience – On social media, our followers are really just platform users. If the algorithm hides our posts, we have no way to reach them. Patreon allows us to directly communicate with our supporters without interference.
Stable & Reliable Income – Social media monetization is inconsistent. One month might be great, while the next is a struggle. Patreon gives creators a more stable income stream, allowing us to focus on creating meaningful content instead of chasing viral trends.
More Valuable Content – Short-form content dominates social media, but true learning and creativity thrive in long-form. Patreon allows us to provide full-length tutorials, behind-the-scenes insights, and in-depth lessons that aren’t limited by a 60-second clip.
A Supportive Community – Unlike the fast-paced, scroll-and-forget nature of social media, Patreon fosters genuine engagement. Supporters feel like part of an inner circle, where they can ask questions, share progress, and interact more deeply with the creator and each other.
What This Means for My Students
If you’ve been enjoying my tutorials and lessons on Facebook or YouTube, I want to invite you to join me on Patreon. I’ll still share free content, but my most in-depth tutorials, exclusive LIVE paint-alongs, and bonus lessons will now be available to Patreon members. This move allows me to create higher-quality content without the stress of social media’s constant changes.
By joining my Patreon, you’ll get: ✅ Full-length tutorials with step-by-step guidance ✅ Exclusive live paint-alongs ✅ Direct access to ask questions and get feedback ✅ A growing library of lessons you can revisit anytime
I’d love for you to be part of this exciting new chapter! If you’re ready to take your watercolor journey further, check out my Patreon here: patreon.com/KellieChasse
Thank you for your continued support, and I can’t wait to create with you in a space built for creativity, not just algorithms!
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